BACKGROUND

Strategic Management Strand was established in 2004 and is a relatively new strand within the School of Business Administration and is going from strength to strength with its expanding teaching (on campus as well as Open College via Open and Distance Learning) and research programs. The aim of the program is to develop our latent human resources who will acquire the necessary knowledge, skills and attitudes that more or less centre around conceptualising and analysing problematic managerial situations, let alone attempting to offer solutions to these as they arise within different organizational contexts. Courses taught in the strategic management strand are tailored to suit the requirements of explaining and understanding the essence of linking businesses, civil society, NGOs and government, in a formidable partnership (strategic alliance) that goes beyond mere economic variables. Students complete 15 core units and can take electives from other strands within the school or can take units in others schools, depending on their interests.

Conventional wisdom has it that by telling you about strategic management, you will easily forget; however, if you do enrol and get actively involved in the teaching-learning continuum, you will remember what is taught and if you do practice these principles, with sense of purpose and diligence in real life after graduating, you will understand its outreach mission – building and strengthening strategic alliances that matter! We have an open door policy whereby we encourage prospecting students who not only have a will to equip themselves with knowledge and skills in strategic management principles, but who also have the desire to help contribute usefully to society at large. Please come join us and make a difference!